Every now and then your website needs a refresh. You might be thinking to yourself, “Gah! My website sucks!” or “I’ve got a great website, why aren’t more patients using it?”
There are many good reasons for a website redesign, whether it’s a rebranding, moving onto a new Content Management System (CMS), the site is getting lackluster results or it looks like it was built in 1999 (eek!).
Eventually, there comes a time when you’ve gathered all the low-hanging fruit possible. That’s when you need a bigger change. Radical redesigns are a great way to transform your site into a beautiful new butterfly.
At BCP Digital Marketing we pride ourselves on staying current with the latest tools, technology and trends, so we can offer you the best in modern web design
Modern Website Design Tools
The right web design tools streamline our workflow, helping us work smarter and more efficiently. After all, we want to invest our energy in solving problems, delighting users and creating beautiful designs.
Now that it seems that everyone on the face of the planet seems to have a smart phone, modern website design is all about being responsive. Responsive just means that it’s going to play nice with all types of devices. Your phone, your laptop, your desktop, etc. will all show the website nicely. Plus who want to try and read microscopic text on their phone? Not me! We have a full suite of tools – including some of these top web design tools – to make sure we keep up with all the different devices and make all of our websites responsive.
Modern Website Design Company Technologies
Modern website design has to be quick! Google is penalizing slow loading websites these days, so it’s super important to keep your websites light on their feet. At BCP Digital Marketing we know what new web technologies your patients are expecting and want to use when the click onto your page. For instance, live chat is pretty much expected on any type of e-commerce website, but it’s becoming more and more expected on just about every type of website as well. Videos are also becoming more and more popular to explain your practice or product and show the humanity behind it. But for the love of God, stop letting YouTube ruin your video by showing ‘related videos’ at the end. Quickest way to lose a client is to accidentally show porn at the end of your dental video.
Modern Website Design Trends
One page designs are in style right now. We can do that if you would like to keep things simple.
Other modern web design trends include:
- Bold Typography
- Saturated Gradients
- Vivid Layers of Color
- Mixing Horizontal and Vertical Text
- Geometric Shapes and Patterns
- Serif Fonts
- Overlapping Text and Images
- Organic Shapes
- Hand-Drawn Fonts
Modern Website Design Companies Can Provide More than Just Pretty Website Design
At BCP Digital Marketing, our website design clients get the full service treatment. Comprehensive marketing strategies, SEO, Paid Advertising, we go far beyond the pretty. A beautiful website only makes the internet pretty. A beautiful website with marketing know-how behind it creates sales and leads. We aim to make your website, landing pages and SEO-friendly content your #1 marketing tool.
Do you see and love one or more of these modern design trends on other websites? We can integrate them into yours! Take a look at our portfolio to see some of the work we have done. There’s no reason to stick with your old-fashioned web designer just because they created you something in 2005. Get with time and get the best modern website design we can offer.
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