Awesome Web Design Trends

Keeping up with awesome web design trends is kind of like herding cats. As soon as you think you know what’s “in” something else cool and new comes along. Using outdated styles, layouts and features not only makes you lose your “street cred” but it can cost you business from customers who think that if you put no effort into your website you won’t put any effort into maintaining them as a customer.  While that may or may not be true, it’s how you are perceived.

So we’ve taken the hard part of keeping up with trends and we’ve seen some trends come along this past year that we really hope stay around for a while.

Mix & Match Typography

To make the best user experience, the use of mix and match typography has become increasingly popular. Selecting the right typography is key to giving the user the feel or emotion you are trying to convey. Retro fonts are also rising in popularity.

Single Page Sites

Traditionally, most websites have had several pages that users could reach from one main page. However, the trend is starting to show us more and more single page sites… websites that consist of on main, long page. Single page websites are gaining popularity due to mobile phones where navigating multiple pages is more of a hassle.

 Large Photo Backgrounds

Usually displayed with text over them, full size, large photos are becoming the rage. It can give a website a unique look without much fuss.

Video Backgrounds

This is something we’ve been seeing more of. Honestly, I’m not a big fan, but that’s just me. Video background does have a place and it seems lots of people love seeing these backgrounds.

Responsive Design

Responsive design is hot right now! I would have thought that this one was a no-brainer. But apparently not everyone has jumped on the responsive design train yet. We’ve actually have a post that helps show why you should go with a responsive site instead of a separate mobile site.

So that’s what we’ve been seeing lately. What have you been seeing? What are your favorite new trends?

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Gina Bultman

For over a decade I have been working in the fast-paced field of digital marketing and web design I started out in this world as a software programmer but saw a real need for quality online marketing and website design. After years of hard work, I am proud to say I have assembled an awesome team of other honest, hard-working marketing professionals. Businesses come to BCP Digital Marketing because they want to work with the best and with someone who they know will look out for them. Whether it's by word-of-mouth referrals, client testimonials or by reading our client success stories, they know we provide digital marketing solutions that truly help businesses. We work mostly with small and medium sized businesses who need a superhero to help get them the customers they deserve and also to help turn trainwreck projects around.

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